- Conduct market research and competitive analysis to understand market trends and identify customer needs.
- Develop and manage product messaging and positioning across all marketing channels.
- Collaborate with cross-functional teams (product, sales, design) to create effective marketing campaigns
- Create and manage product launch plans, ensuring successful product introductions
- Stay up-to-date on industry trends and best practices in product marketing
Mô tả công việc
Quyền lợi được hưởng
- A dynamic, open, and inclusive work environment that promotes a culture of learning.
- Trust and empowerment for you to engage with and address real-world challenges from the market.
- A fast-track career development path with competitive compensation.
- Year-end bonuses based on business performance.
- Special policies from YODY (Tet gifts, internal purchase discounts, etc.).
- Full participation in social insurance, health insurance, and unemployment insurance.
- Provided accommodation in Hai Duong City, with daily transportation between Hanoi and Hai Duong.
Yêu cầu công việc
- Stay up-to-date on industry trends and best practices in product marketing
- Excellent written and verbal communication skills.
- Ability to translate complex technical information into clear and concise messaging.
- Experience with product marketing tools and technologies (expert in Excel, digital tool for social listening)
- Excellent project management and organizational skills.
- Experience in Fashion, FMCG, Electric industry.
- Experience with market research, social listening tool
- Proven ability to generate creative and engaging content
- Having 2-3 years working in Marketing field